Twitch launches anti-bot crackdown and viewership numbers plummet across the platform overnight

Turns out 50% of the audience was just robots pretending to enjoy hot tub streams.
Twitch logo on purple background
(Image via Twitch)
TL;DR
  • Twitch's new anti-bot system caused viewer counts to nosedive across hundreds of channels, with some losing over half their displayed audience.
  • Channels running 24/7 reruns saw the biggest drops, with Mira falling from 2,000+ to under 200 viewers overnight.
  • The cleanup affects sponsorship deals and ad rates since brands have been paying premium prices for audiences that were partially fake.

Twitch flipped the switch on new anti-bot detection this week, and the results were immediate. Viewer counts dropped like stones across dozens of channels, with some streamers losing more than half their audience in minutes.

The enforcement hit hard and fast. Analytics sites like TwitchTracker and StreamsCharts showed sharp declines across multiple categories. Big names weren’t immune. Tectone and LydiaViolet saw their numbers cut roughly in half. Asmongold reportedly dropped by 15,000 to 20,000 viewers from his usual baseline.

Mizkif’s situation raised eyebrows. During his regular streaming hours, he sat at around 7,000 to 8,000 viewers. But when he went live at midnight for a sponsored stream, his count instantly jumped to 12,000 within ten minutes and stayed suspiciously steady throughout the ad segment.

The most dramatic falls happened to channels running constant reruns. Mira tumbled from her usual 2,000+ viewers down to just 150–200. Her chat activity had always been oddly quiet for those viewer numbers. Now the math finally made sense.

Gaming creators took hits too. YourRageGaming dropped from peaks of 20,000–30,000 down to 4,000–7,000. Agent00, Lacy, and Plaqueboymax all showed similar declines. Even xQc, one of Twitch’s biggest names, was down by 5,000 to 10,000 viewers from recent streams.

Viewbotting has plagued Twitch for years. Bots artificially inflate viewer counts to push channels higher in category listings. Higher placement means more real viewers discover the stream. More viewers mean better sponsorship deals and higher ad rates. The financial incentive is obvious.

The problem runs deeper than individual creators buying bots. Third parties sometimes bot channels without permission. Sponsors have been suspected of boosting streams during ad segments. Some creators run 24/7 reruns that blur the line between live and recorded content.

Twitch hasn’t released an official list of affected accounts or confirmed the specifics of their detection methods. The platform has run bot purges before, including a massive sweep in 2021 that removed millions of fake accounts. This latest enforcement appears more sophisticated, targeting active viewing sessions rather than just follower counts.

The reshuffling was instant and visible. Directory rankings changed overnight. Channels that dominated categories suddenly found themselves several rows down. Some creators notably remained stable through the purge. MoonMoon, Forsen, and Sodapoppin showed minimal changes, suggesting their audiences were largely authentic.

For advertisers, this recalibration matters. Campaign pricing depends on viewer counts. Brands pay for reach, and inflated numbers mean overpaying for ghost audiences. The cleanup could restore some faith in platform metrics, though questions remain about how sponsors will handle contracts based on pre-purge numbers.

Several high-profile streamers skipped their usual time slots during the enforcement window. Whether coincidence or strategic timing remains unclear. The drops weren’t limited to any single organization or friend group. OTK members, FaZe affiliates, variety streamers, and gaming channels all showed declines.

The enforcement appears ongoing. Viewer counts continue fluctuating as Twitch refines its detection. Some channels have partially recovered, while others remain at their new, lower baselines. The platform hasn’t indicated whether this is a one-time sweep or the start of continuous monitoring.

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